Privacy notice
Aware of the importance for you of knowing how your personal data is used, we inform you that it will be treated with care and prudence. This Privacy Notice describes how O-CD AGUA SAPI DE CV , with the trade name Casa del Agua , its subsidiaries and Associated companies identified herein as ( Casa del Agua or “We” ), operate based on the Federal Law for the Protection of Personal Data Held by Private Parties (“LFPDPPP”) and its Regulations (hereinafter the Law), and this notice is issued under the following terms:
Identity of the Responsible Party
O-CD AGUA SAPI de CV, as well as its affiliates and subsidiaries, will be identified herein as ( Casa del Agua or “We” ), with address at Avenida Vasco de Quiroga number 2121, 5th Floor, Colonia Santa Fe Peña Blanca, CP 01376, Alcaldía Álvaro Obregón, Mexico City, responsible for the processing of your personal data.
Purpose of the Privacy Notice and Casa del Agua's Commitment to Your Privacy
At Casa del Agua, we respect your right to privacy and the protection of your personal data. We transfer or share this data with third parties only in accordance with the terms established in this Privacy Notice. These communications are only made if you have consented to them, or when your consent is not required, in accordance with applicable law.
Likewise, for “Us” it is important that you as the “owner” or “customer” have the ability to make well-informed decisions about how we use your personal data.
This Privacy Notice explains the privacy policies and practices that govern Casa del Agua in relation to the processing of your personal data (understanding processing as the obtaining, use, disclosure, and storage of such data) and the measures taken to protect your data.
This Notice is directed to our customers when they use any of our pages or the following means:
- Electronic Portal ( www.casadelagua.com.mx )
- Facebook ( facebook/casadelaguamx )
- Instagram ( casadelaguamx )
- X ( @casadelagua_mx )
Hereinafter referred to as “Our Site(s)” .
Personal data is obtained by Casa del Agua
Personal data is considered to be any information concerning a natural or legal person, which identifies him or which can be associated with an identifiable person.
For the purposes set out in this Privacy Notice, we may obtain the data (as applicable) referred to below:
Identification data who will be subject to treatment:
- Identification and contact information.
- Data on physical characteristics.
- Biometric data.
- Employment Data.
- Academic data.
- Migration data.
- Asset and/or financial data.
- Information about hobbies, entertainment and fun.
- Health Data.
Social media identification data: Username on Facebook, X, Instagram, LinkedIn or any other available platform.
Technical data: Network identifier number (IP address) from which the owner makes the connection, type and version of web browser being used, time zone and country settings, types and versions of browser add-ons, operating system and platform and other technology of the devices used to access websites.
Contact information: Home address, email address, home, office and mobile phone numbers.
Legal information: legal entity articles of incorporation and notarized powers of attorney.
Electronic records: Purchase information (in stores or through our online sites), IP address with which you access “Our Site(s)” , Geographic location, date and time, Technical and operational characteristics of the device used, user preferences, browser type, activity on the site, records of supplementary messaging services, images and/or voice obtained through your contact with “Us” and/or participation and/or that of your family members in the gatherings, experiences, dynamics, contests, events, programs, promotions, surveys or any other forum that is linked to the activities and purpose that Casa del Agua develops.
Sensitive Data that Casa del Agua will collect and process.
Sensitive personal data will be those related to gender, banking information, records, affiliations, religion and medical history, necessary to fulfill the relationship between you and Casa del Agua , committing that the sensitive personal data of the holder and/or their relatives will be treated with strict security and confidentiality.
Sensitive Personal Data that will be used includes:
- Fingerprint
- Tax information
- Credit history
- Income
- Bank accounts or electronic and physical means of payment
- Credit/debit card accounts
- Handwritten signature
- Electronic signature
- Current, past, and future physical health status
- Past, present, and future mental health status
- Genetic information
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Blood type
In the event that Casa del Agua requires sensitive personal data, the data subjects must provide their express consent automatically, upon entering their data and interacting within our website or digital media in accordance with our privacy policy. We collect personal information from visitors to this website or “ Our Site(s)” through online forms or when the data subject sends us an email. We also collect transaction information, including credit card details.
At Casa del Agua, we do not collect personal information from minors. By providing your data, you acknowledge that you are of legal age. In the exceptional case that the "client" has provided information about third parties and/or minors, they acknowledge having obtained the corresponding consent from their legal guardians before sharing it with "Us ," and having informed them about the purposes and conditions of this Privacy Notice.
General Provisions Regarding Personal Data Obtained by Casa del Agua
Casa del Agua obtains data from you and/or your family members either personally, directly or indirectly, through digital means, email, telephone or through your interaction on “Our site(s)” .
- When you and/or your family members access, use, or follow us on “Our site(s)”.
- When you and/or your family members register for the newsletter of “Our site(s)” to receive information and promotions.
- When you and/or your family members purchase products through “Our site(s)”.
- When you and/or your family members contact "Us" , whatever the reason or means of your communication, through "Our site(s)", email, by telephone or through our social networks (Facebook, Instagram or X).
- When you and/or your family members register to participate in any of our gatherings, experiences, activities, contests, events, programs, promotions or surveys.
Casa del Agua may automatically obtain certain information when you and/or your family members visit "Our site(s)" , this information may be obtained through the use of "Cookies" and "Web Beacons".
Casa del Agua may also obtain information about you and/or your family members indirectly, when it is provided to us by third parties with whom we have a business or contractual relationship. We may combine the information we receive from these third parties with the information we already have about you and/or your family members.
Purposes of Processing Personal Data
In general, the personal data we obtain from you and/or your family members is used to process your requests and transactions; to provide you with high-quality products and services; to inform you of opportunities that we believe may be of interest to you in order to improve your experience and service with "Us" .
Some specific purposes for which your data is processed are the following:
To process your application and payment (including evaluating your payment method for fraud prevention purposes) and to carry out the delivery of your order;
To manage your account, this purpose includes processing your data for billing purposes; processing product returns; keeping a history of your transactions; and carrying out clarifications and investigations.
To provide you with information, services, products, events, manage loyalty programs, discounts, rewards, birthday greetings, including sending advertising, newsletters, informational communications from any media belonging to Casa del Agua , as well as from promoters and advertisers related to these and/or third parties.
To communicate with you for various reasons related to your purchase, including aspects related to the delivery of your order, notifying you of product recalls or security matters; To address comments and suggestions.
To conduct studies for marketing, statistical or internal control purposes, as well as to send you publications, surveys, or promotional information of various types such as coupons, offers and product recommendations.
If you do not wish your personal data to be processed for any or all of the purposes, you must comply with the terms and conditions set forth in the Means to Exercise ARCO Rights section of this Privacy Notice.
Transfer
Casa del Agua may transfer the personal data of the data subjects and/or their family members to third parties within and outside the country, unless expressly refused by the data subject, and the exceptions provided for in article 37 of the Law or when such transfer is necessary for:
Ensure compliance with all obligations and/or legal provisions applicable to Casa del Agua ; as well as those arising from the relationship between Casa del Agua and the owner.
To comply with regulatory obligations issued by the competent authorities.
To address requirements arising from applicable provisions regarding the prevention of money laundering.
When the transfer is necessary by virtue of a contract entered into or to be entered into in the interest of the controller with the data subject and a third party.
Likewise, when you enter information on any of “Our Site(s)” , whether for contact or subscription, Casa del Agua will create a unique identifier which, together with the IP address, information about your browser and operating system, will be shared with third parties depending on the platform used.
Site Disclaimer
“Our Sites” may contain hyperlinks or hypertext links, banners, promotions, online stores, and buttons that, when used, connect to or redirect users to other websites or internet portals that may be owned by third parties unrelated to Casa del Agua . Personal data that users may provide through these websites or internet portals is not covered by this Privacy Notice, and its processing is not the responsibility of Casa del Agua , as it will be subject to the respective Privacy Notices contained on each of those websites.
Protection of personal data
At Casa del Agua , we have established physical, administrative, and technical security measures to protect your personal data against damage, loss, alteration, destruction, or unauthorized use, access, or processing while such data is under our control.
The personal data provided will be kept solely and exclusively for the time necessary to fulfill the purposes stated in this notice and while you do not revoke your consent, and/or exercise your right to object to or limit the processing; as well as for the periods established in accordance with applicable regulations.
Your online account information can only be accessed if you have previously registered with your username and password, information which you must keep confidential. You are responsible for all transactions made by any other person on our website(s) using your username and password. If you believe your username and/or password is being misused, please notify us immediately by sending an email to hola@casadelagua.com.mx
Means to Exercise ARCO Rights
The data subject has the right to know what personal data we hold about them, what we use it for, and the conditions of its use (Access). Likewise, they have the right to request the correction of their personal information if it is outdated, inaccurate, or incomplete (Rectification); to have it deleted from our records or databases when they believe it is not being used in accordance with the principles, duties, and obligations established by law (Cancellation); and to oppose the use of their personal data for specific purposes (Opposition). These rights are known as ARCO rights.
To exercise any of your ARCO rights, you must download the application (add link to ARCO form), which must be filled out according to the instructions provided and sent to the following email address: hola@casadelagua.com.mx or submit it in writing on business days and during the hours of Monday to Friday from 09:00 to 15:00 hours, at the address located at Avenida Vasco de Quiroga number 2121, 5th Floor, Colonia Santa Fe Peña Blanca, CP 01376, Alcaldía Álvaro Obregón, Mexico City.
It should be noted that the aforementioned email address is for the exclusive use of complying with the Law.
Upon compliance with all the formalities required for this procedure, a response will be given in the terms indicated by the applicable legislation.
Changes to the privacy notice
Casa del Agua reserves the right to modify this Privacy Notice at any time. However, we will inform you of any modifications to the Notice by clearly displaying the date it was last updated at the top of the Notice.
The updated Notice will be published on “Our website(s)” . We suggest you review our Privacy Notice to ensure you understand how your personal data will be used. Any changes to our Privacy Notice will be effective 30 calendar days after their publication.
In the event that we make a significant change to this Notice, we will make the Privacy Notice available to you again in accordance with the law. These changes include, but are not limited to: a change in: our identity; the purposes that gave rise to or are necessary for the relationship between you and “Us” ; the addition of new purposes that require your consent; the collection of sensitive, financial, or asset-related personal data beyond that previously disclosed; and other cases established by applicable regulations.